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Maybe it's obvious, but at Rio Tinto, we love our aluminium. We love it like Quebec loves Céline, like Beyoncé loves JAY-Z, like Kanye loves Kanye. And given how cool it is – and strong, and lightweight – our time with aluminium has inspired plenty of #relationshipgoals. But don't just take our word for it.
Lightweight, corrosion-free, infinitely recyclable and soon, made using carbon-free smelting technology. Used by Apple, Tesla, Boeing and NASA. This ain't your mother's aluminium (sorry, mom). Here are 5 reasons you should love it at least as much as we do.
Did you drive to work? Maybe bike? Take the metro? If you're a billionaire – did you helicopter? Well then, you're an aluminium user.
But it doesn't stop there. The bridge you crossed on your way? Aluminium. The carton of juice in your fridge? Part aluminium. The fridge itself? Probably aluminium. In fact, if you're reading this on a smartphone, tablet, or computer, you're using aluminium right now. When we say aluminium is everywhere, we mean everywhere. It makes modern life possible.
There are some things the world just needs less of. Dead phone batteries, traffic jams, warm soda. We could go on. Carbon dioxide is definitely on the list. That's why we love RenewAl aluminium. Its carbon footprint is about 3 times lower than the industry average. And Rio Tinto's aluminum was the first ever to get certified by the Aluminium Stewardship Initiative as "responsible". We had to meet strict criteria for production, greenhouse gas emissions, waste management, and biodiversity. This was followed by the Aluminium Stewardship Initiative's first Chain of Custody certification, allowing customers to buy aluminium from Rio Tinto they know meets the highest standards.
And if that weren't enough, in the near future we aim to free the smelting process that creates aluminium of direct greenhouse gas emissions. Remember one word: ELYSIS. It's a new joint venture between Rio Tinto and Alcoa, with support from Apple and the Canadian and Quebec governments. And it's set to replace greenhouse gas emissions from smelting with pure oxygen. Plus, it produces more metal.
More aluminium, less energy, no greenhouse gases, all right here in Canada: now that's innovation we can all be proud of.
That's right. In fact, recycled aluminium can be used for completely different things – cans to cars – without having to change the metal in any way. It's so efficient that 90 per cent of all aluminium used in both the automotive and construction industry is made from completely recycled sources. Pretty cool.
When it comes to fuel efficiency, aluminium can give you more bang for your buck and more drive for your dollar. Being lighter also means that cars that use aluminium can speed up and stop faster: better performance.
And if you drive an aluminum-intensive Class 8 truck in the US, aluminium can let you carry 6.5 per cent more payload on every trip – and since it's corrosion resistant, it also reduces maintenance costs. That's a big 10–4.
Rio Tinto has aluminium roots in Canada that stretch back 120 years. Just one of our smelters in Arvida, Quebec supplied most of the Allied forces' aluminium in World War II, and today, we make metal used in Budweiser beer cans, as well as Tesla and Ford cars. We've won awards, like the Canadian-American Business Council's Corporate Leadership Award (that would be for our smelter in Kitimat, BC).
The combination of clean, Canadian hydropower and leading edge technology lets us make aluminium with one of the lowest carbon footprints in the world. And we're still going strong: the C$250 million we are investing in our alumina refinery (aluminium is made from alumina) Vaudreuil is supporting more than 1,000 jobs in Saguenay.
Any way you look at it, you just have to say that Rio Tinto aluminium is a metal that just keeps on giving. And BONUS: it's pretty.
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As some data privacy laws regulate IP addresses and other information collected through the use of cookies as personal data, Rio Tinto’s processing of such personal data needs to comply with its Data Privacy Standard (see Part 1 of our Privacy Policy), and also applicable data privacy laws.
With the exception of the use of cookies (explained below), Rio Tinto generally does not seek to collect personal data through this website. However if you choose to provide personal data to Rio Tinto through this website (for example, by sending us an email), we will process that personal data to answer your query and if relevant, to manage our business relationship with you or your company. We won't process that personal data for other purposes except where required to meet our legal obligations or otherwise as authorised by law and notified to you.
Part 1 of this Privacy Policy contains the Rio Tinto Data Privacy Standard, which provides an overview of Rio Tinto’s approach to personal data processing. There is additional information in the appendices to the Data Privacy Standard, including information about disclosures, trans-border data transfers, the exercise of data subject rights and how to make complaints or obtain further information relating to Rio Tinto’s processing of your personal data.
If you choose to subscribe to our media releases or other communications, you can unsubscribe at any time (by following the instructions in the email or by contacting us at digital.comms@riotinto.com).
With your consent, our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.
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As some data privacy laws regulate IP addresses and other information collected through the use of cookies as personal data, Rio Tinto’s processing of such personal data needs to comply with its Data Privacy Standard (see Part 1 of this Privacy Policy), and also applicable data privacy laws.
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